Victoria Reid, CMP, CMM, RYT, is an event expert and founder of EventWell Collective. Known as the Logistical Gangsta, Victoria has thrived in the meeting and event industry for 20 years fueled by her love of creating something from nothing. Her speciality is curating experiences that attendees walk away from as better human beings, feeling informed, educated, and motivated. Through EventWell Collective, organizers are able to incorporate wellness, inclusivity, and sustainability into their events, through movement, healthy food options, limited waste, cultural diversity, and more. As a Certified Meeting Professional (CMP) who holds an International Certificate in Meeting Management (CMM), Victoria combines the goals of events with the well-being of those attending to deliver an unconventional experience where everyone feels seen, heard, and nourished. Victoria has a bachelors in communication and is the director of education for the Kentucky Bluegrass Chapter of Meeting Professionals International. She focuses on her own wellbeing as a registered yoga teacher (RYT) who also loves hiking, cycling, and tennis. Victoria views traveling as an important part of her personal growth and has trekked Kilimanjaro, Machu Picchu, and is currently training for the Himalayas. When she’s not hard at work, you can find her spending time with her family, putting her motorcycle and sailing licenses to use.